The Three Main Steps of Video Production

Check Out Our 3 Step Process

  • CSK Creative Agency is not a commodity-based videography company.  We consult with people and businesses and offer solutions to achieve their marketing goals.  From the start, we help our clients realize their objectives through the effective tool that is film making.
  • Our team offers more than the bargain shops you’ll find.  How?  Because of our top-of-the-line equipment, timely delivery, creative solutions, problem solving and most importantly, experience and honesty. Think of us as your video consultant.
  • CSK Creative is not another price shop videography company.  We despise trying to fit your business into a template. We also recognize that many of our clients are extremely busy.  Therefore, we streamline our processes in order to be as unobtrusive as possible.  You can trust this during all phases of the video production. We can seamlessly integrate into your existing creative team and closely work together on the video’s graphics and overall feel.

Step 1: The All-Important Pre-Production Meeting
We always start with the end in mind. You set out to make a video with concrete goals.  We need to reaffirm those goals and help you achieve them.  What are yours?

⊕  Increase web traffic?  Create new product video?  Develop a viral video production?  Perhaps establish dialog with your demographic?

It’s important to have a videographer who can help you realize your goals. A clear indication of a problem exists if your video’s end desirables aren’t addressed right away.

Now, your goals are established!  Let’s discuss locations, talent for the video, graphics integration, lighting and audio setup, final delivery format and much more. It’s crucial to be fully prepared before ever picking up a camera.Florida Videographer

Step 2: Video Capturing
The video’s parameters are set so well that the actual time capturing is stress free. If representatives from your organization will be on camera, we coach them through the process. A lot of people become stressed at the mere thought of talking in front of a camera.  Trust us, it doesn’t have to be that way. We provide a teleprompter (when necessary) if the video is based on a script.  You can have as many takes as you need to deliver your content exactly the way you want.

⊕  Check out CSK Creative’s video library.  Many of these are professionals and many were even going on camera for the very first time.  As a result, they come out looking like polished veterans.

After the principal videography, we shoot some B roll.  This is simply ancillary video to establish the scene or product.  It’s quite useful to illustrate points and cover cuts in recording.  Then we’re out of your hair! Our clients have universally described the process as painless.

Step 3: Post Production
You send us any extra media such as photos, video, logos, etc.  We integrate these into the first cut of the video. Afterwards, we send you the video for approval or changes.  Your price includes two rounds of client-specified revisions.  Big changes usually aren’t necessary because we’ve established your vision for the look and feel of the project from early on.

Once you’re happy with the product, the final video is delivered to you!  You pick the format of delivery preferred.  End result, you have a new marketing tool unlike anything else in your arsenal.

Professional Video Editing

If you would like to know more about the equipment used to make videos as well as the extras CSK Creative provides that separate us from our competitors, we invite you to check out our free Online Video Production Guide here.

Contact us today!  We’ve been making videos for clients for over a decade!  We would love to have you as another satisfied customer!