A local gym needed a high-energy video to show off their unique workout structure but they had some production challenges that needed to be addressed:
First off, we had to figure out the lighting. It was dark in the room. Very dark. We had to figure out a way both in camera and in post production to make the room appear brighter without introducing too much grain into the situation.
Second, we needed to get a lot of movement and energy into the shots or the final product wouldn’t really show off the gym’s energy. No problem there, we went hand held and used an eight-foot mini jib to energize the production.
And finally, they wanted to show the video on Facebook and Instagram while still delivering the message so we had to use dynamic text over the video so it would deliver the same message and impact whether the viewer had sound enabled or not.
The final product is full of energy and well-deserved testimonials for an up-and-coming gym with a unique style. Check it out below.
When the US Coast Guard needed a hero to teach people about boating safety in a unique and engaging way, they turned to CSK Creative. Only they didn’t know Boat Man existed yet. They came to us with a plea to make interesting, engaging videos that would keep people watching and learning about boating safety at the same time, so I came up with Boat Man.
Now to be completely clear, Boat Man has no real super power, he just knows a lot about boating safety. That fact is the whole premise of these videos, as the boat crew is doing something wrong and Boat Man needs to correct them. I concepted, wrote, cast, shot and edited this entire campaign and the USCG was thrilled to get engaging, humorous original content.
Of course, this whole thing wouldn’t have been a success without the amazing actors who brought the characters to life. Professional actor Janna Burgess played multiple female roles, professional wakeboarder Chad Sharpe lent his wakeboarding and acting abilities, Aaron Wendler was both Production Assistant and one of the fan favorite character actors and last but certainly not least, professional waterskier Todd Ristorcelli brought Boat Man to life as no one else could have. I should also mention that it was about 90 degrees with just as high of humidity so all the actors were troopers, but Boat Man especially deserves credit for battling the heat in his costume.
Hope you enjoy! If you’re looking for original content please don’t hesitate to contact us.
Motion backgrounds are becoming a growing trend for high-end websites or even templated websites that want to wow viewers with a little something extra that the competition may not have caught on to yet.
Motion backgrounds are basically video backgrounds, or a short video clip that loops seamlessly and automatically plays when a viewer clicks on a site. Some of the best motion backgrounds are seamless loops that the viewer may not even realize are looping. This might involve creating motion graphics to add effects to the video clip in order to bring the video back to the beginning of the loop without the viewer noticing. Below is an example of a seamless motion background we created that has a minuscule file size because the video clip has a lower frame rate than usual and a run time of only ten seconds.
Here’s another example of a moving background. This one uses a landscape photo and separates the layers to create a 3D effect from a flat photograph. Again, the motion background seamlessly loops back to itself.
Another option for a motion background is with a portrait.
The options are fairly limitless; it just depends on what type of photo you’re starting from and the client’s needs. Contact us for a quote today.
The University of New England wanted a social media video created for its Masters of Social Work program so they contacted CSK Creative to bring out two separate feels from the same library of content.
The first social media video needed to be actual interview footage with some integrated text that would engage viewers even if they didn’t have sound on. The second video had interviews with more content but less integrated text callouts. The marketing video team is currently testing each video to see which is the most engaging.
The balance between creating short videos and providing enough content to be useful is especially important in social media videos and CSK Creative can help toe the line in a single video or create two separate videos to engage two separate types of viewers. Contact us for a quote or to discuss more about your social media video needs today.
Here’s the first, shorter social media video with integrated text
Here’s the second, longer social media video with more content
A client was looking for two distinctly different treatments on the same batch of normal 2D photos so we used motion graphics to create two different videos and the client was thrilled. The first is a more calming, 3D photo treatment that’s more time-intensive and 100 percent custom while the second is a customized template that can use photos or video and has a much more high-energy feel. Check out the video below and contact us if we can help you with this high-level, low-cost content solution.
JVC contacted CSK Creative to produce a product release video from start to finish for their new consumer camera line, the JVC Everio Quadproof Quadproof means it’s ready to withstand water, sand, snow and shock from being dropped so CSK Creative and the team at Florida Videographer were tasked with coming up with a way to demonstrate all these things in a cost-effective way.
Handling all levels of production on this project, CSK Creative pulled together a team out in Colorado for the winter shoot and executed the rest of the product video in Florida, including motion graphics. The final video can be seen below.
CSK Creative recently teamed up with photographers Jen and Eric Larson of Jensen Larson Photography to create this customer testimonial video for the PGA Show in Orlando, Florida. Foretees is the premier golf booking app. We shot the video at the Orlando Convention Center at the PGA Show because it would have cost considerably more to get our team up to Minnesota to shoot with them at their headquarters. Together with Jensen Larson we shot and edited this testimonial that ended up getting lengthened to showcase Foretees’ entire suite of offerings. Check out this PGA Show video below and contact us for a quote today.
When Golf Digest called us to shoot an interview with Masters champion Jordan Spieth, we immediately complied. When they told us the original concept, we got even more excited. They planned to do a “Celebrities Read Mean Tweets” video with Spieth, but alas, being the most buzz-worthy golfer on the planet at the moment, his handlers said the barely-legal-to-drink Spieth would not be participating in anything that could potentially tarnish his sterling reputation.
What did they land on? A video of Spieth making a 90-foot putt (double his longest bomb on tour at the time) in the hotel hallway. The Golf Digest team tried for an hour to no avail, so we knew we had a formidable challenge for the young ace, and if that wasn’t hard enough, they decided to hit him with a series of pop-culture questions to try to crack his now-legendary Masters Champ concentration.
The New Jersey Institute of Technology Is one of the most progressive technology institutes in the world, but they don’t have the notoriety of a school like MIT, and the difference is marketing. That’s why NJIT came to CSK Creative to produce a shoot with both photos and video of the faculty with one environmental video as the centerpiece.
The video featured Cristian Borcea, Associate Professor of Computer Science at NJIT, discussing high-level technology challenges on the horizon. The video is intended to usher potential students into the site and catch their attention as well as their imagination to the potential of a career in Computer Science with a degree at NJIT.
The photos were all environmental portraits with the faculty in locations that made them feel comfortable. The faculty all had busy schedules and plenty of prior commitments so we shot all our interviews and photos with minimal disruption. The final result was a website that was not only extremely clean and aesthetic, but also informative. We couldn’t be happier with the result.
For more information or to get a quote from CSK Creative on educational videos, tutorial videos, marketing videos and interview videos, please don’t hesitate to contact CSK Creative.
Neptune Skin is the world’s first waterproof smartphone sleeve that features a magnetic seal. To showcase this unique product, the company contacted CSK Creative for a product video that would demonstrate the Neptune Skin across the elements with multiple devices. On a shoot that spanned from the mountains in Colorado to the beaches in Florida, Neptune Skin was put through its paces during this all-weather production.
We worked closely with the client to create not only the long form editing, but also a brand new 3D logo intro that spiced up the 2D logo and brought it to the next level. See below for the original logo along with the 3D logo, which got animated into the video you see at the bottom of the page.
On the client’s request, we shot the majority of the video from actual smartphones, only using professional cameras for the establishing shots to show the viewer what was happening. We included multiple accessories and different talent for variety and to demonstrate all the product’s capabilities. The company has since struck a deal with Walmart to include Neptune Skin in retail and they’ve signed licensing deals with multiple sports teams to brand the waterproof pouch with your favorite team’s logo.
For sports videography, underwater videography, action sports videography and POV videography please don’t hesitate to contact CSK Creative to discuss your project today.